Latest News

Elite Coach Lee Zohlman Tapped to Host TV Coverage for ING Miami Marathon and Publx A1A Marathon

By on January 25, 2012 | Category: Uncategorized |

 

January 25th, 2012
Two major marathons have contracted Elite Coach Lee Zohlman to serve as official host of their television broadcasts. The ING Marathon and Half Marathon, as well as the A1A Marathon are excited to bring Lee on board as the “face” of their events.

The partnership between Lee Zohlman and the ING Marathon is especially exciting this year because it marks the tenth anniversary of the event itself and of Zohlman’s involvement. As in years past, Lee will serve as host for the official television broadcast, but in addition Zohlman will also be working with US Road Sports & Entertainment to host an athlete information session during the ING Expo. Continue reading here: http://endurancesportswire.com/elite-coach-lee-zohlman-tapped-to-host-tv-coverage-for-ing-miami-marathon-and-publix-a1a-marathon/

Universal Multisport Announces Clif Bar Sponsorship of 2012 St. Anthony’s Triathlon

By on January 18, 2012 | Category: Uncategorized | Tags: , , , , , , |

January 11, 2012 (Miami, FL.)- Universal Multisport (UMS), a full service boutique sports marketing company, is pleased to announce a sponsorship deal between industry leader Clif Bar and the 2012 St. Anthony’s Triathlon.

“I and St. Anthony’s Triathlon are excited to be working with Lee and Universal Multisport,” says Philip LaHaye, Director of Operations for Ironman/5150, “I have known Lee for years and his knowledge of the sport and history of St. Anthony’s Triathlon makes this a natural fit.”

As an official sponsor of the St. Anthony’s Triathlon, Clif Bar will provide participating athletes with their award-winning products. LaHaye had this to say about Clif Bar’s involvement, “St. Anthony’s Triathlon is excited to have Clif Bar on board. Clif has a great reputation for offering great products and we look forward to getting those products in the hands of our participants.”

Another interesting feature of the sponsorship agreement by UMS will be Clif Bar’s involvement in the “St. Anthony’s Meek and Mighty Triathlon”, a youth triathlon for ages 7+. As a sponsor of this event, Clif Bar will be providing products from their “Clif Kid” division.

Lee Zohlman, President of UMS, is thrilled with the deal stating, “I am ecstatic to bring industry leader Clif Bar to the one and only St.Anthony’s Triathlon. The team at UMS worked hard so that athletes at St. Anthony’s will have great energy bars at the race and that the kids at Meek and Mighty race will have some organic and healthy options. Personally, I am so happy to bring together my favorite energy food company with my favorite race.”

About Universal Multisport
Universal Multisport works to maximize various multisport events’ revenue through sponsorship acquisition, relationship management, and brand awareness programs.
Universal Multisport specializes in building successful corporate sponsor programs with triathlon, duathlon, running, and other endurance events. Our company has a successful track record with major companies and large events integrating sponsorships as well as web, television, and other media sales.
Currently Universal Multisport represents: Ironman Miami 70.3, Ironman San Juan 70.3, ING Miami Marathon and the multirace.com series. Read more at www.universalmultisport.com
www.facebook.com/universalmultisport
Www.twitter.com/ums2011

About The St. Anthony’s Triathlon
In its 28th year, the St. Anthony’s Triathlon is host to thousands of athletes and spectators. The event is known for its scenic course along the downtown St. Petersburg, Fla. waterfront and for attracting high caliber competition from around the world. St. Anthony’s Triathlon, produced by St. Anthony’s Hospital, is now part of the World Triathlon Corporation’s (WTC) new 5150 Triathlon Series. The 5150 Series will be the largest international distance triathlon series in the world and will be the first non-drafting international race series of its kind. The St. Anthony’s Triathlon began in 1984 as part of the U.S. Triathlon Series. St. Anthony’s Hospital gained ownership and moved the event to downtown St. Petersburg. A youth triathlon was added in 1988 and expanded to an adult division (Meek and Mighty) in 1994. The 2012 St. Anthony’s Triathlon will take place over three days from April 28-May 1st, 2012.
For more information:
www.satriathlon.com

About Clif Bar
Clif Bar & Company is a leading maker of nutritious and organic foods and drinks, including CLIF® BAR energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and healthy snacks, the employee and family-owned company is committed to sustaining its people, brands, business, community and planet. Recently Clif Bar & Company was ranked the No. 1 brand in the Forbes Breakaway Brands survey, conducted by Landor Associates using Young & Rubicam’s Brand Asset Valuator database measuring brand momentum from 2006 to 2009.
For more information on Clif Bar & Company:
www.clifbar.com
www.facebook.com/clifbar
www.twitter.com/clifbar.

Reed wins 5150 Galveston

By on October 24, 2011 | Category: 5150,Latest News,Matty Reed,Samsung |

 

October 23, 2011

Boulder, CO – Two weeks out of a disappointing Ironman World Championships
debut, Boulder Olympian Matty Reed took the short course start line at the 5150
Galveston Triathlon and didn’t look back.

“I am pleased to win today and am happy to be back at short course racing,”
Reed said.

Reed took control on the bike and exited T2 with a two minute lead.

“It was nice to flush the legs out and be able to run solid.”

Reed finished 27th at Ironman World Championships in his first attempt in
Kona and only his second race in his career at that distance.

“I am disappointed with my Kona race. I know I am fit and going to end this
season on a good note.”

Up next is Ironman 70.3 Miami next weekend.

Boulder Olympian Matty Reed grabs 2nd at Philadelphia Triathlon

By on June 27, 2011 | Category: Latest News,Matty Reed,UMS News |

Boulder Olympian Matty Reed grabs 2nd at Philadelphia Triathlon

June 26, 2011

Boulder, Colorado- Boulder’s Matty Reed showed he is back in form following
a few weeks of the flu, as he grabbed 2nd at today’s Race to the Toyota Cup
stop at the Philadelphia Triathlon. 2008 Olympian Reed exited the water in
5th, came off the bike in 3rd and ran into 2nd with the fastest run split on
the day.

Boulder’s Cameron Dye finished 4th after leading off the bike. American Andy
Potts passed Dye around mile four for the win.

“I am glad to be healthy,” Reed said. “I got in a block of training about a
month ago and the day before leaving for Cap Tex (the previous Race to the
Toyota Cup stop), I got the sore throat. I knew I was fit, but the sickness
killed me for about 10 days.”

Reed raced 3 weeks in a row despite the flu, and finally was able to kick
the virus.

“I have had some great training and knew my form is coming. I didn’t taper
for this race as Minneapolis Lifetime/Race to the Toyota Cup is in 13 days
(where Reed is the two-time defending champion) and I want to bring my best
for that event.”

Reed will race Minneapolis July 10 and then return home that night to race
the local Boulder Peak Triathlon July 11 which he won in 2007 and 2008.

“It is my hometown race. I have to give it a go,” said Reed with a big grin.
“Its a fun challenge.”

Last year Reed won Minneapolis, and then finished 3rd at Boulder Peak.

For more information on Matty Reed, www.mattyreed.com

Mix1 for LiveStrong

By on June 24, 2011 | Category: LiveStrong,UMS News |

UMS secures deal with Mix1 Beverages for Livestrong event in South Florida
Details coming soon. Please visit the Livelong benefiting LiveStrong.

New York Life Insurance signs deal with Multirace.com Series

By on May 26, 2011 | Category: New York Life,UMS News |

 

FOR IMMEDIATE RELEASE:

CONTACT:

Amanda Patterson

Universal Multisport Inc.

305.281.2639

Amanda@universalmultisport.com

www.universalmultisport.com

 

 

 

 

 

 

 

 

 

New York Life Insurance signs deal with Multirace.com Series

 

May 16, 2011 (Miami, FL.)- One of the nations leading insurance carriers, New York Life, is partnering with the Multirace.com Series. Multirace is one of the leading event management companies in the Southeastern United States. The one year deal was brokered by Lee Zohlman of Universal Multisport. New York Life will be offering their free child ID program at each event.

 

Everyone at New York Life is looking forward to the new arrangement, “New York Life is proud to support Multirace.com, home to so many athletes and their families,” said Peter J Busse of New York Life.  “It’s gratifying to be able to sponsor local organizations that help our community and their quality of life.  New York Life strongly encourages our team to give their time and talents to help make a difference.”

 

Lee Zohlman, who brought the two entities together, had this to say about the pairing, “We are grateful for New York Life’s sponsorship of these events which will have a lasting effect on the entire community. New York Life’s ongoing service has directly benefited many people in South Florida and their free Child ID Program is a great benefit to the athletes and their families.”

 

About NY Life

New York Life Insurance Company, a Fortune 100 company founded in 1845, is the largest mutual life insurance company in the United States* and one of the largest life insurers in the world. New York Life has the highest possible financial strength ratings from all four of the major credit rating agencies. Headquartered in New York City, New York Life’s family of companies offers life insurance, retirement income, investments and long-term care insurance. New York Life Investments provides institutional asset management and retirement plan services. Other New York Life affiliates provide an array of securities products and services, as well as institutional and retail mutual funds.

Please visit New York Life’s web site at www.newyorklife.com for more information.

 

About Multirace.com Race Series

Multirace organizes world-class multi-sport events with a special emphasis on the age group athlete. Multirace prides itself on its smooth and error free event operations and staying far ahead of the competition in the technology arena. For more information please visit www.multirace.com.

 

About Universal Multisport

Universal Multisport is a full service boutique sports marketing company that works to maximize various multi sport events revenue through sponsorship acquisition, relationship management and brand awareness programs.

 

Universal Multisport specializes in building successful corporate sponsor programs with triathlon, duathlon, running and other endurance events. Our company has a successful track record with major companies and large events integrating sponsorships as well as web, television and other media sales.

 

Currently Universal Multisport represents: Ironman Miami 70.3, Ironman San Juan 70.3, ING Miami Marathon and the multirace.com series. Read more at www.universalmultisport.com.

Boulder’s Olympian Matty Reed back on top of the Podium

By on May 16, 2011 | Category: Matty Reed,UMS News |

Boulder, Colorado- Boulder’s Matty Reed successfully defended his 2010 Rev3 Knoxville Triathlon title. Reed took the lead from Boulder’s Cameron Dye in the later stage of the run to secure the win. This is the second race this month that both Reed and Dye have been on the triathlon podium.

“I am happy to win today and its good to know I am coming into form,” Reed, a 2008 Olympian, said. “I didn’t ride well today so I had to keep faith in my training and not give up til the tape.”

Dye, who recently finished 3rd, to Reed’s 2nd at St. Anthony’s triathlon, showcased an outstanding race, leading out of the water and off the bike.

“It was a great race for me. I just came up a bit short at the end,” Dye said. “I am really happy with where my swim and ride are at, and this is just more motivation to work on my run.”

Both Dye and Reed agree that their friendly rivalry is bringing out the best in them both.

“Cam is a good buddy of mine and we do some training together. The guy is quality and really is fun going head to head with each other,” Reed said.

The duo is making an even bigger name for Boulder in the short course triathlon racing. Reed, who has been living in Boulder for 10 years, has won over 25 triathlons since 2008, including the 2008 Olympic Trials.

Dye was raised in Boulder and made his young name in youth swimming for Boulder. Dye marked his first triathlon career win last year winning St. Anthony’s triathlon and the 2011 Nautica South Beach Triathlon.

Up next for Reed is May 30th at Cap Tex Triathlon in Austin Texas, which is part of the Lifetime Fitness/Race to the Toyota Cup. Reed won the Toyota Cup in 2009, and was runner up in 2010.

Reed, who races at a multitude of distances, and made his Ironman debut last November will race the June 5 Rev3 Quassy- a half Ironman distance race that he won in 2009.

Dye will take a start at the Memphis in May Triathlon next weekend and then the two will meet again in Austin.

“The battle will continue in Austin. Hopefully we can both bring our best game to the line and compete for the win,” Reed said.

For more information on Matty Reed, www.mattyreed.com

For more information on Cameron Dye, www.camdyetri.blogspot.com

Matty Reed will serve as ambassador and represent Samsung Mobile.

By on April 11, 2011 | Category: Matty Reed,Samsung,UMS News | Tags: , , |

April 11, 2011 (Miami, FL)- U.S. Olympic triathlete Matty Reed will once again be serving as brand ambassador for Samsung Mobile. Reeds longtime manager Lee Zohlman of Universal Multisport, has negotiated and secured the partnership for the third year.

 

Matty Reed is ecstatic with the continued support of Samsung Mobile. With almost 7,000 followers on Twitter, an active Facebook profile, and photo- filled Flickr account, Reed is certainly social media savvy. Being a Samsung Mobile ambassador makes staying in touch with his fans and his coach an easy road to navigate. The Samsung handsets and Galaxy tablet allow him to manage his challenging training schedule, upload exciting pictures and video to his coach and fans and stay connected as he travels the world competing.

 

 

As part of the agreement Matty Reed will serve as ambassador and represent Samsung Mobile at triathlons worldwide. According to Zohlman the partnership has been a success because Matty Reed and Samsung Mobile are incredibly well suited for each other. Zohlman was quoted as saying, “We are very excited Samsung Mobile is continuing to support Matty Reed and the sport of triathlon. Their handset equipment has so many great applications for the active multisport athlete and they are always on the leading edge of technology. Matty is very proud to be a member of the Samsung family and his daily use of their equipment only enhances his training and racing.”

 

 

For Olympian Matty Reed the long-term relationship Lee Zohlman has created is an ideal one. Reed says, “Samsung is cutting edge incorporating speed, durability, and quality. Samsung showcases technology and I am proud to bring Samsung to the finish line tape in Triathlon. Samsung Mobile allows me to communicate and stay connected to the world daily, whether training at home or traveling the world racing. I look forward to another year of winning with Samsung.”

About Matty “Boom Boom” Reed

At 6’5” Matty “Boom Boom” Reed is not only the world’s tallest professional triathlete, but also one of the most dedicated. Reed has dominated in all three of the sport’s disciplines throughout his career. His key to training as a three-sport athlete is simple. Consistency. Day in and day out of solid hard training have helped him capture over 50 wins in his career, including the 2008 US Olympic Trials, US Nationals, as well as the 2009 Toyota Cup Series.  Reed didn’t become a 2008 Olympian overnight. He’s a 17-years-in-the-making triathlete. Born in Palmerston North, New Zealand, Reed has lived year around in the USA since 2001 and races for the red, white and blue of the USA. Reed is a father to three children and showcases how true balance in life can make a champion win more. For more information on Matty “Boom Boom” Reed, please visit www.mattyreed.com

About Lee Zohlman

For over fifteen years Lee Zohlman has been a key fixture in the endurance sports world, as well as a major force in the business of multisport. Working within professional athlete management, Lee has successfully negotiated and secured several sponsorship deals for notable athletes and Olympians. Lee’s talent for creating solid, lasting partnerships has been more than evident in his ability to acquire and maintain sponsorship for several medium and large national events. A most notable recent accomplishment for Zohlman includes securing three year sponsorship contracts from both Samsung Mobile and Metro PCS for the Ironman Miami Race. In addition, Lee has been featured prominently in National publications and television broadcasts as a leading authority on multisport. More information on Lee can be found at www.BodyZen.com

 

About Samsung Telecommunications America

Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.

 

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 174,000 people in 193 offices across 66 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

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